What's Happening

In 2020, Daybreak home sales soared with a 40% increase compared to the previous year. Entering its 17th year, Daybreak remains one of the best places to live in Utah and is frequently selected by people moving to Utah from out-of-state.

2020 was the year to pivot, relearn long division, embrace virtual communication and to buy a new home. It was also the year that many of us stopped to reexamine our priorities and realized how much our community shapes our lives, even if we can’t always see our friends and family in person on a regular basis.

Impacts of a global pandemic mixed with historically low interest rates motivated a lot of people to buy their first home, buy a new home that worked better for their new normal or relocate to a new state. In fact, Daybreak homebuilders sold 1,055 new homes in 2020 shattering previous records for any community in Utah. Historically high demand for new homes increased Daybreak home sales by 40% from the previous year and once again earned the community the honor of being one of the best places to live in Utah.

Family sitting on hammock at Oquirrh Lake in Daybreak. New Daybreak homes are in the background.

According to two separate reports released this month, RCLCO and John Burns Real Estate Consulting, Daybreak continues to rank as one of the top-selling master planned communities in the United States.

Top-Selling Master-Planned Communities

RCLCO, a real estate advisory firm, has conducted a national survey identifying the top-selling master planned communities since 1994. Since the community was established in 2004, Daybreak has ranked in the Top 20 communities in the survey multiple times.  The Top-Selling Master-Planned Communities report, released earlier this month, ranks Daybreak at #5 in the nation and #1 in Utah, based on total home sales. Read the full article, here.

Top 50 Top-Selling Master Planned Communities, Daybreak home sales 2020.

So…Why Do So Many People Want to Live in Daybreak?

Choices:

Daybreak features all kinds of homes for all kinds of people. There are over 30 unique home collections and five different neighborhoods to choose from.

Daybreak home sales rose 40% YOY during 2020. Daybreak resident paddle boarding with new Daybreak homes in the background.

Walkability and the 5-minute rule:

Every home in Daybreak is located within a 5-minute walk of some kind of amenity whether it’s the lake, a park, a pool, or a neighborhood cafe

Daybreak resident walking her puppy on a brick pathway with Sego townhomes in the background.

Urban Vibe:

Even if you’re more of a backyard and white picket fence kind of person, those who live here enjoy Daybreak’s urban vibe with restaurants, shops, and light rail stations located right in the neighborhood. That vibe is getting kicked up a notch with the emergence of Downtown Daybreak located in the heart of the community.  

Two couples having dinner at an urban bar, The Break, located in Daybreak.

Real Community:

Daybreak has it’s own non-profit organization called LiveDAYBREAK that exists to help residents connect with one another through a variety of events, activities and other functions. These connections become long term friendships for many who are now living in their 2nd, 3rd or even 4th home in Daybreak.

LiveDAYBREAK Concert in Daybreak.

This ranking isn’t a fluke, we are proud to be consistently ranked among the top Master-Planned Communities in the nation. Check out more on this below!

2019 – Best Places to Live in Utah : Daybreak Ranks #1
Best Places to Live in Utah: Daybreak Ranks #1
January 14, 2020

Best Places to Live in Utah: Daybreak Ranks #1

Daybreak, located in South Jordan, UT is acclaimed as a national model for how to create a place that promotes healthy living, contributes to a strong economy, and enriches everyday lives. According to two separate reports released this month, Daybreak remains one of the best places to live in Utah and continues to rank as one of the top-selling master planned communities in the United States.

Group of people by Oquirrh Lake enjoying each other's company,

RCLCO: Top-selling Master-Planned Communities of 2019

RCLCO, a real estate advisory firm, has conducted a national survey identifying the top-selling master planned communities since 1994. Since the community was established in 2004, Daybreak has ranked in the Top 20 communities in the survey multiple times.  The 2019 report released earlier this month, ranks Daybreak at #9 in the nation and #1 in Utah, based on total home sales. Read the full article, here.

RCLCO 2019

John Burns: Top 50 Master-Planned Communities

Another leading research firm, John Burns Real Estate Consulting, released a similar annual report of top selling master-planned communities in which Daybreak was also ranked in the Top 10. Read the full article, here.

John Burns ranking 2019

Best Places to Live in Utah

Entering its 16th year, Daybreak has grown to encompass over 6,000 homes and is now home to over 21,000 people. During 2019, Daybreak maintained a record-breaking pace, selling 753 homes, an increase of 31% compared to 2018. By comparison to the other communities listed in the ranking reports (California, Florida, Nevada, etc.) the Salt Lake City housing market is much smaller.  So, it’s notable that a community like Daybreak can achieve sales volumes that are comparable to other master plans located in much larger population centers.

Although it’s one large community, Daybreak includes 12 smaller neighborhoods or villages within it that each cater to different lifestyles and life stages. This has created a place with a mix of architectural styles, and a wonderful mix of people who live here. It is also why 1 out of 6 new homes sold in the Salt Lake Valley continues to be in Daybreak.

Smart Growth

Daybreak has revealed a new pattern for growth in the Salt Lake Valley. It is quickly becoming a place where commerce thrives, where people feel a deep connection to nature and to each other. And where the careful conservation of energy, land and other resources gives our children the safe, healthy future they deserve.

With over 30 miles of trails, Oquirrh Lake in the Lower Villages, the Watercourse coming soon to the Upper Villages, and at least one park within easy walking distance of every home, Daybreak is really just one huge playground/gym/mediation studio. And with concerts, farmers markets and all the other events created by the dedicated LiveDAYBREAK team, Daybreak is a perpetual invitation to play together.

Performers singing at the Daybreak Summer Concert Series
Dancers performing during the Bollywood Festival in Daybreak.
People at the Daybreak Farmer's Market located on SoDa Row.
Daybreak residents enjoying the Drum Bus at Fizz Fest 2019.
Lanterns floating in Oquirrh Lake during the 2019 Lantern Festival.
Lanterns floating in Oquirrh Lake during the 2019 Lantern Festival.

The RCLCO and John Burns rankings aren’t Daybreak’s only recognition. In June 2019 the PCBC Gold Nuggets awarded Daybreak as the Master Planned Community of the Year and also gave merit honors to Daybreak’s SoDa Row district in the category of Best Mixed-Use Development. And in February 2019, the National Association of Home Builders named the Hub — the combination café, neighborhood pool and information center in Daybreak’s Upper Villages — as Best Sales/Information Center among entrants from across the U.S. and Canada.

Daybreak is a community made up of people from diverse backgrounds, and provides a variety of different types of neighborhoods, each with their own vibe. Explore Daybreak’s Villages & Districts to find the right fit for you.

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2018 – Best Place to Live in Utah : Daybreak Ranks #1
Best Place to Live in Utah: Daybreak Ranks #1
January 07, 2019

Best Place to Live in Utah: Daybreak Ranks #1

Daybreak, located in South Jordan, UT, remains the best place to live in Utah based upon new home sales and is consistently ranked as one of the top-selling communities in the United States according to two separate reports released in January 2019.

best place to live in utah

RCLCO: TOP-SELLING MASTER PLANNED COMMUNITIES

Every year since 1994, real estate advisory firm RCLCO has conducted a national survey identifying the top-selling master planned communities in the United States. Daybreak has ranked in the Top 20 communities in the survey a total of 9 times since the development was established in 2004. The 2018 edition of the survey was released earlier in January, and Daybreak ranked #12.  Daybreak represents the only recognized community in Utah mentioned in the survey.
Read the full article, here.

rclco 2018

JOHN BURNS REAL ESTATE CONSULTING: TOP 50 TOP SELLING MASTERPLANS

Another leading research firm, John Burns Real Estate Consulting, released a similar annual report of top selling master planned communities in which Daybreak was also ranked in the Top 15 communities.
Read the full article, here.

During 2018 Daybreak maintained a steady pace, selling 575 new homes, up approximately 23% compared to 2017. Daybreak currently encompasses 5,000+ households, 17,000+ residents and is home to more than 1,200 jobs. This year Daybreak will continue to focus on expansion in the Upper Villages with new model homes opening and forthcoming amenity announcements. Additionally, “Downtown Daybreak”—the 400-acre town center area adjacent to the Mountain View Corridor and the TRAX light rail line—is also beginning to flourish with a variety of new urban style housing options as well as new amenities planned to be developed in the very near future. Commercial development is also a focus in 2019 with the groundbreaking of a 17,000 Sq. Ft. Harmons Market and a Salt Lake County Library. Daybreak will include up to 20,000 homes when it reaches full build-out.

By comparison, the Salt Lake City housing market is half the size of Denver’s and one-third the size of Houston or Dallas, so it’s notable that a community like Daybreak is able to achieve sales volumes that are comparable to other master plans in these much larger population centers that have a much larger population to draw from. Although it’s one large community, Daybreak includes 8 smaller neighborhoods or villages within it that each cater to different lifestyles and life stages. This has been integral to its success as the community has matured.
2019 will be the 15th anniversary since the community first entered the Utah Real Estate scene with a radical (yet familiar) concept on community. Its outdoor-oriented, lake lifestyle with integrated retail and walkability throughout meets the demands of buyers across a wide spectrum of needs including many buyers relocating to Utah who are familiar with master planned communities in other cities where they have lived. Homes range from energy-efficient 3-story townhomes priced from the $240’s to exceptional single-family homes on The Island selling for more than 1 million.
According to Ken Perlman, Principal with John Burns Real Estate Consulting, “Daybreak is not just one of the best master plans in Salt Lake City, but anywhere. The themes Daybreak promotes really resonate with today’s homebuyer. Social interaction, healthy living, wellness, and of course great homes are the cornerstones of what today’s buyer is looking for.”

Model homes in Daybreak are open Monday-Saturday, 10 AM-6 PM. Our Information Center concierge will be happy to give you directions to the homes and help you narrow down your home search. Get directions to a Daybreak Information Center, here.

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2017 – Best Selling Master Planned Community: Daybreak Ranks Top 20
Best Selling Master Planned Community: Daybreak Ranks Top 20
January 15, 2018

Best Selling Master Planned Community: Daybreak Ranks Top 20

Daybreak remains the best selling master planned community in the state of Utah and is consistently ranked as one of the best selling communities in the United States according to two separate reports released recently.
best selling master planned community
 

Top Selling Master Planned Communities: RCLCO

Real estate advisory firm RCLCO (Robert Charles Lesser & Co., LLC) has conducted a national survey identifying the top-selling master planned communities since 1994. Daybreak has ranked in the Top 20 communities in the survey a total of 8 times since the development was established in 2004. The 2017 edition of the survey was released earlier in January, and Daybreak ranked #19.  Daybreak represents the only recognized community in Utah mentioned in the survey.
Read the full article, here.

Top 50 Master Planned Communities of 2017: John Burns Real Estate Consulting

John Burns Real Estate Consulting, another leading research firm releases a similar annual report of top selling master planned Communities in which Daybreak was also ranked in the Top 20 communities.
Read the full article, here.
best selling master planned community
During 2017 Daybreak maintained a consistent pace, selling 468 homes, up approximately 4% compared to 2016.  The Community currently encompasses nearly 5,200 households, 15,000+ residents and is home to more than 1,200 jobs. This year Daybreak will open its second 55+ neighborhood, SpringHouse Village, in the “Upper Villages” in addition to new model homes in Heights Park Village, Garden Park Village and Lake Village. Daybreak will include up to 20,000 homes when it reaches full build-out.
Though located in a much smaller market than most of the other communities of note around the country, Daybreak offers an impressive mixture of businesses, parks, shops, restaurants, schools, and a wide variety of housing options. Daybreak is currently selling in six distinct villages with a variety of neighborhoods and lifestyles. Its outdoor-oriented, lake lifestyle with integrated retail and walkability throughout meets the demands of buyers across a wide spectrum of needs. Products range from energy-efficient 3-story townhomes priced from the $200,000’s to large single-family detached homes in the Lake Village that top 1 Million dollars.
 
 
 
 

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2016 – Daybreak Ranked #16 Best-Selling Community in the Country
Daybreak Ranked #16 Best-Selling Community in the Country
January 06, 2017

Daybreak Ranked #16 Best-Selling Community in the Country

MEDIA RELEASE
Daybreak is consistently ranked as one of the best selling master planned communities in the United States. Real estate advisory firm RCLCO (Robert Charles Lesser & Co., LLC) has conducted a national survey identifying the top-selling master planned communities since 1994. Daybreak has ranked in the Top 20 communities in the survey a total of 7 times since the development was established in 2004. The 2016 edition of the survey was released this week, and Daybreak moved up 4 positions in the overall rankings, from #19 in 2015 to #16 in 2016. Daybreak represents the only recognized community in Utah and one of only two communities in the entire Mountain West.
 
Top Selling Master Planned Communities
 
During 2016, 452 new homes were sold in Daybreak, which resulted in a 9 percent increase over 2015.
According to RCLCO, top-selling communities must also offer diverse amenities and multi-generational products including traditional single family homes, townhomes and varied floor plans to include options like multiple master bedrooms.
According to the firms news release “One of the most prevalent features of the top-selling MPCs is the inclusion of mixed-use districts, which tend to be heavily food-oriented and typically include other convenience retail and services supportive of daily living. Another common attribute of the most successful communities is the availability of various healthy community features, including fitness classes, active lifestyle activities, and easily accessible parks and multi-use or dedicated paths and trails that offer a variety of experiences depending upon fitness level, use (biking, walking, running, hiking), and proximity to nature.”

“We’re both excited and honored to once again be counted among some of the most successful communities in the country,” said Ty McCutcheon, CEO of Daybreak Communities, “but more importantly we feel it’s very rewarding to see how so many people continue to respond and vote with their feet when choosing to call Daybreak home.”

The Community currently encompasses nearly 5000 households, 15,000 residents and over 1,000 jobs and will begin working on the first neighborhoods in the “Upper Villages” West of Mountain View Corridor this spring. Daybreak will include up to 20,000 homes when it reaches full buildout sometime in the next decade.
Though located in a much smaller market than most of the other communities of note around the country, Daybreak offers an impressive mixture of businesses, parks, shops, restaurants, schools, and a wide variety of housing options. Daybreak offers four distinct villages with a variety of neighborhoods and lifestyles. Its outdoor-oriented, lake lifestyle with integrated retail and walkability throughout meets the demands of buyers across a wide spectrum of needs. Products range from energy-efficient 3-story townhomes priced from the low $200,000’s to large single-family detached homes in Lakeside Village that top 1 Million dollars. The entire master-plan is conveniently located off the area’s TRAX light rail which provides a stress-free 35 minute commute to Salt Lake City’s downtown employment and cultural events. Approximately one out of every seven new homes sold in the Salt Lake Valley is in Daybreak.
The ranking of 2016’s 50 top-selling communities is based on total home sales as reported by each individual community. RCLCO provides real estate economics and market analysis, strategic planning, management consulting, litigation support, fiscal and economic impact analysis, investment analysis, portfolio structuring, and monitoring services to real estate investors, developers, home builders, financial institutions, and public agencies.
Read the full article from RCLCO, here.

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